Kameda Happy Turn

Sweet-salty rice crackers · Kameda Seika · Salty snacks

must-try

Why it's worth it

Happy Turn is Kameda's best-loved senbei, individually wrapped and famous for its addictive powder coating. It is a cheap, gift-friendly way to try Japanese rice crackers that are not just soy-and-salt.

Taste

Light, airy rice crackers dusted with a sweet-salty 'happy powder'; softer than most senbei and very moreish

Why this rating

You can’t get this at homenot sold in Czechia — distinctly local
Reviewers rave about it2 sourced review quotes on file
A local icona well-known local classic
Easy to findstocked in mainstream chains at everyday prices

Scores 8 of 10 on our published rubric.

Nutrition

Nutri-Score DPoor nutritional quality

Nutritional values per 100 g

Energy value2177.8 kJ · 520 kcal
Fats26.1 gincluding saturated fatty acids0 g
Carbohydrates66.6 gincluding sugars0 g
Protein4.7 g
Salt1.5 g

Source: Open Food Facts label data (may lag pack reformulations).

Where & what you'll pay

7-ElevenFamilyMartLawsonAEONDon QuijoteIto-YokadoLife€EAN 4901313931257

If you know Czech shelves

No CZ analog; Czech rice cakes (rýžové chlebíčky) are much denser and unseasoned

Sources

  • “Popular brands include: Happy Turn (approx. 200 yen/package), which have an elongated shape and a pleasant saltiness”

    matcha-jp.com (blog)

  • “Happy Turn (ハッピー・ターン)...are softer than many other senbei, making them a popular choice for kids.”

    www.japanesefoodguide.com (blog)

Curated 2026-10-01. Image: Open Food Facts contributors, CC-BY-SA.